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How to Turn a Group into a Team: The Holographic Approach

Published by Chloe Handley at April 1, 2013
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How to Turn a Group into a Team: The Holographic Approach
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How to Turn a Group into a Team: The Holographic Approach

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April 01, 2013


What is it that turns a group of people who may work for the same boss into a team?

There are many answers to this question. A good place to start is an understanding of the principle of holography and how that applies to teams.

A regular photograph is a two dimensional image.

Just as a group is composed of separate individuals, the photograph is composed of separate bits or dots of information. Each part of the photograph represents just that part of the picture.

If you cut a photographic image in half, you will get two halves of the picture.

 

In a workgroup, to continue the analogy, each individual is accountable for their part of the project, and if one of them leaves the group, their part will be missing.

In a workgroup, to continue the analogy, each individual is accountable for their part of the project, and if one of them leaves the group, their part will be missing.

A hologram, on the other hand, is a three-dimensional image created by intersecting laser beams.

Unlike a photograph, each part of a hologram contains the whole image. If you cut a hologram in half, the image becomes dimmer but still whole. This happens each time the image is split. In other words, each part contains information that allows it to represent the whole.

In a workgroup, each individual needs to know what their part is and what their accountabilities are. But what allows the group to shift into a team is exemplified by this difference between a photograph and a hologram.

A “team” is what happens when each member agrees that they will be responsible for the whole team. In other words, they are saying, “I am the team,” as well as, “I am my part of the work.”

People who make these declarations give up the right to blame other people on the team, if there are mistakes.

They also take on the whole of the team work beyond what their individual job may require. In other words, no one steps over the trash just because they're not the trash picker upper.

On holographic teams, we have what is called an “alignment of wholes” rather than “an agreement of parts.” Each member of the team owns the team's purpose as his or her own. Each member of the team relates to each other as someone who shares an identical commitment.

Groups of people operating like this are incredibly resilient. They are also much more likely to produce breakthrough results than groups that do not have this mix of accountability for the part (like a photograph) and responsibility for the whole (like a hologram).

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Chloe Handley

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There are many answers to this question. A good place to start is an understanding of the principle of holography and how that applies to teams.

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Chloe Handley
Chloe Handley Administrator
Chloe Handley has progressed to Global Senior Marketing and Communications Specialist since joining JMJ in 2011. Chloé’s experience spans both agency and in-house; working with brands such as Sodexo, Rics, Neopost, Harley Medical Group, Lancashire Constabulary, Wyeth Pharmaceuticals and Coca-Cola. Her experience spans lead generation through digital design and marketing, brand narrative and consistent business and client-focused targeted marketing communications. Chloé’s responsible for managing brand development and marketing and communication strategies across JMJ, helping to drive growth and maintain JMJ’s market lead position. She works with internal teams to develop tailored marketing plans across a range of communications channels – in line with JMJ’s business development objectives.
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